LACCD Agreement with Mexican Consulate

On Feb. 17, 2016, Los Angeles Community College District signed an agreement with the Mexican Consulate in Los Angeles to promote college enrollment and financial aid among the Latino community.

As part of this assignment, we promoted media coverage among Spanish media via press releases, media alerts, and direct contact with assignment desk editors on behalf of LACCD. During the day of the event, we made sure that all the media present had the opportunity to interview LACCD’s Chancellor, Dr. Francisco Rodriguez. In addition, we supported the efforts of the press team sent by the Mexican Consulate to gain media interviews with Dr. Carlos Sada, Mexican Consul in Los Angeles.